At Chundy Land & Cattle, we are committed to enhancing maternal characteristics and traits. Our focus is on producing females with exceptional maternal qualities, and we utilize two primary programs to help achieve this goal. The Maternal Plus program is implemented with our Angus cows, while we use Total Herd Enrollment (THE) with our SimAngus cows. These programs are vital tools in our ongoing effort to improve the quality and productivity of our females. 

Maternal Plus: This program goes beyond reporting only the calves you plan to register. It encourages the collection and submission of data on all females, regardless of the calf’s registration status. By doing so, it helps better characterize both individual and herd productivity. The program also ensures that donor cows and females producing high-quality commercial calves are recognized and credited for their contributions.

Total Herd Enrollment (THE): While a wealth of information is routinely collected on sires, tracking dams presents a unique challenge. THE is a dam inventory program specifically designed to monitor each dam’s productivity and her genetic influence on her progeny. By submitting data annually, thousands of breeders help make it possible to calculate maternal trait EPDs with greater accuracy. This, in turn, empowers breeders like you to make more informed selection decisions by identifying the highest-performing cows in your herd.